Journal
Stories.
Rides, new arrivals, events and stories from Cycle Store Zurich.
87 stories
Shimano's flagship wheelset WH R9370 just got a serious upgrade, and it's available now at Cycle Store Zurich.
Satin Silver Dust does not ask for attention. It just wins. S-Works Tarmac SL9, SRAM RED AXS, 54cm. In store now.
End of May 2026. 200km. 3500m of climbing. And a heat that had no intention of letting up.
30 degrees. Multiple rides. A mountain of snacks. And a lot of very happy cyclists.
A few days in Girona with @pasnormalstudios for the Spring/Summer 2027 presentation.Workshops, upcoming collections, inspiring conversations and time spent with some of Europe’s leading PNS retailers made for a really special couple of days.And of course the highlights. Two great rides through the roads and tracks around Girona with great company.Thanks @pasnormalstudios for having us! We are already looking forward to what’s next.#pasnormalstudios #pns #roadtonowhere
Last Saturday we kicked off the season together with @pasnormalstudios for our Season Opener ride, and honestly, it could not have been better. The sun was out, the roads were dry, and spring was finally in the air.
Meet the Factor ONE. A hyper-aero road race machine engineered around speed, not compromise. Built from high-modulus carbon with an integrated aero cockpit and radical forward geometry, it’s designed to minimize drag and maximize efficiency both in wind tunnels and on race day. 
The Palta III is designed to blur the line between race day speed and all day adventure. A lightweight carbon frame around 970 g keeps it sharp on climbs, while generous tire clearance up to 52 mm adds comfort and confidence when the terrain gets rough.
Small adjustments can make a world of difference for your comfort and longevity in the saddle. By booking your bike fit now, you give your muscles and joints the time they need to adapt before your big goals for 2026.
